Hefty Bags Full of Cash & Hard Won Memories: The Story of Eddie Pleasant

Hefty Bags Full of Cash & Hard Won Memories: The Story of Eddie Pleasant

Eddie Pleasant is known as possibly the very first individual to ever sell a concert T-shirt. Eddie Pleasant took white T-shirts with an 8X10 picture of Hank Jr. on the front, and turned it into one of the most lucrative industries in music at the time.