GARTH-FM Becomes 103.9 The Hawk
As hypothesized when GARTH-FM first hit the air, the radio station has arguably become the first to adopt a new “classic” country format. “The country listener that became a fan in the 1990’s when country really exploded can’t find those songs on the radio in Louisville right now,” says Operations Manager Shane Collins. “It’s a whole segment of the audience that’s being underserved.