Pink isn’t exactly the perfect color for NASCAR, but when it’s presented in partnership with country music legend Dolly Parton, even the burliest of motorsports aficionados stand down, if not pump their fists when they see it coming around the turn.
NASCAR’s Tyler Reddick driving for Richard Childress Racing will be sporting a Dolly Parton paint job for the Xfinity Series Alsco 300 at Bristol Motor Speedway this Saturday (4-6). The design package for the No. 2 Chevy Camaro is complete with Dolly Parton’s face on the hood, pink highlights, and decals for Dollywood, her signature Imagination Library charity, as well as other Dolly Parton enterprises.
“It’s an honor to represent Dolly Parton and her variety of businesses on our No. 2 Chevrolet Camaro this weekend at Bristol Motor Speedway,” says Tyler Reddick. “Dolly is an icon and has had a lot of success in her career, which is something I admire while trying to build my own success in NASCAR. Hopefully, we can take Dolly and the No. 2 Camaro to Victory Lane this weekend in her home state of Tennessee. I think that would be really special for everyone who is a fan of hers.”
And don’t be surprised if he does. Tyler Reddick is the reigning champion of NASCAR’s Xfinity Series, and is the current leader in the series so far in 2019. He also finished in 2nd Place in the last race at Texas Motor Speedway. Bristol would be a great place for the Dolly Parton car to win. It’s not too far from her home in Pigeon Forge, and those boned up on their country music history known that Bristol is the Birthplace of Country Music.
The current sponsorship deal is just for this particular race, but there could be more on the way. Parton and Richard Childress Racing are in discussions for a multi-race sponsorship if they can work things out. Richard Childress has his own tie-in with country music history. Hall of Famer Marty Robbins, who used to moonlight as a NASCAR driver, once saved the life of Richard Childress by steering his car into the sidewall instead of T-boning the future team owner.
Dolly Parton’s been pretty high profile lately. She received a tribute at this year’s Grammy Awards, and has a multi-episode movie deal with Netflix on the way for later this year.