In the late 80’s, there was a commercial for Pace Picante Sauce that featured a bunch of cowboys sitting around a campfire eating a chuck wagon dinner. When the cowboys ran out of Pace made in San Antonio (by folks who know what Picante sauce is supposed to taste like, the commercial proclaimed), the cook […]
Every time the topic of country rap is broached, accusations fly that people who oppose the emerging sub-genre are simply opposed to country music evolving. But country rap would be bad even if the verses were sung instead of rapped. But that doesn’t mean it’s impossible to mix elements of American roots music with elements of hip-hop. Enter Adam Matta, an extraordinary and gifted old-school beat boxer.