Willie’s Luck Reunion Offers Stupid Good Lineup & Best Alternative to SXSW


Starting around 2011 or so, if you hung around and talked to up-and-coming country and roots bands attending SXSW, you’d hear whispers about an invite-only event out at Willie Nelson’s ghost town outside of Austin called Luck, TX. Luck was originally constructed as part of the set of the movie The Red Headed Stranger released in 1986—a companion to Willie Nelson’s legendary album.