That’s right, the The Country Music Antichrist, aka President and CEO of the Big Machine Label Group Scott Borchetta is in talks to become the newest mentor on the singing reality show competition American Idol. He would be replacing Randy “Dog” Jackson—the only member of the show’s original cast aside from host Ryan Seacrest who’s been on the show all 13 seasons. Jackson was a judge for the first 12 seasons, and then moved into Jimmy Iovine’s role as the show’s “mentor” for season 13 before announcing he would exit the show entirely for season 14. Last year’s judges Keith Urban, Jennifer Lopez, and Harry Connick Jr. are all slated to return this upcoming season.
As a respected talent evaluator in the industry, and one that lately has shown more interest in coming out of the shadows and becoming more of a public personality, Borchetta as American Idol‘s mentor makes savvy sense for both parties. Borchetta was responsible for discovering Taylor Swift, the biggest pop star in the world right now, and Big Machine properties also have under contract Florida Georgia Line, Brantley Gilbert, Rascal Flatts, The Band Perry, Tim McGraw, and now Reba McEntire under the new NASH Icon joint venture with Cumulus Media. Scott Borchetta is arguably the most powerful man on Music Row in Nashville, and now he’ll be taking his name international if the reports from US Weekly are correct.
If consummated, it would make Borchetta not just one of the most powerful label owners in music, but also one of the most visible, bolstering both Big Machine’s and Scott’s personal brands. Reports from late October saying the Big Machine Label Group was up for sale were later denied by Borchetta, but remaining one of music’s few major independent labels, sale rumors continue to linger. Scott’s partnership with American Idol could also facilitate more collaboration between the reality singing competition and Big Machine artists in live performances and song choices.
Scott Borchetta was affectionately coined the “Country Music Antichrist” by Saving Country Music in 2009 for his stretching of the term “country” with artists like Taylor Swift. However unlike many of Music Row’s label heads, Borchetta is known for extending more creative freedom to his artists.
Once again Scott Borchetta reveals his desires to be much more than simply a record label head, but a powerful and influential entertainment mogul of the recording industry—a desire that could continue to send reverberations throughout the country music industry.