The biggest takeaway from SXSW 2017 will be that for the first time since the very inception of the idea over 30 years ago, the annual music gathering experienced a palpable draw down in attendance and industry participation to a degree that it fundamentally changed many of the dynamics and rigors one must endure to attend.
The Wild Reeds
There are bigger festivals. This is for sure. And there are bigger performers and headliners. But few festivals can boast the ability to not just support worthy music from a wide swath of the American audio palette, but truly launch major careers for artists that go on to have an international impact—artists that music needs.
Alvvays, Alynda Segarra, C.W. Stoneking, Cahalen Morrison, Caleb Klauder, Foghorn Stringband, Hurray For The Riff Raff, Jeff Tweedy, Jessica Wilkes, Kacy & Clayton, Kevin Black, Margo Price, Pickathon, Red Yarn Band, The Deslondes, The Wild Reeds, Vhol, Western Centuries
It took the death of four people and dozens of others injured after a drunken madman ran his car through a crowded downtown Austin street in 2014, as well as a completely clusterfucked permitting system by the City of Austin so mired in red tape it takes months of dedicated manpower to actually put on a show, but it appears that SXSW has finally reached a point where the annual event has stopped growing uncontrollably.
Aaron Lee Tasjan, Al Scorch, Andrew Combs, Daniel Antopolsky, Heartworn Highways Revisited, Jamie Lin Wilson, Jonny Fritz, Luck TX, Luke Winslow-King, Margo Price, Michaela Anne, Parker Millsap, Possessed by Paul James, Ray Wylie Hubbard, Robbie Fulks, Robert Ellis, Sam Outlaw, Sam Quinn, SXSW, The Black Lillies, The Wild Reeds, The Yawpers, Townes Van Zandt