Yes, it’s very easy, and very popular and seductive to rally behind Kesha in this matter. The press and popular culture love to hate stories about women being kept down or even abused by overbearing men and the companies they run or hide behind. Kesha doesn’t have a particularly compelling reason to lie, though the way major label contracts are constructed, who wouldn’t want out of one . . .
The color yellow was picked to be the primary backdrop for the relaunch. The image of a diamond shaped like a heart was selected as a logo (even though that’s not the way a true heart-shaped diamond is cut), and everyone had visions of a blockbuster #1 single and sold out arena tours dancing in their heads. . . . and since then, “Live Forever” has flopped.
The objective of the joint venture is “to allow the two companies to co-publish songwriters with the goal of bringing country and pop writers into each other’s realm.” In other words, the deal will likely mean even more pop on country radio, as pop songwriters and producers collaborate more intimately with Big Machine’s growing roster of country talent.